You've done your research and have identified you are ready to fundraise, and what type of funding you are going after, so now you are ready to approach investors. Of course it’s great to have warm intros, but let’s face it, you are going to spend 90% of your time sen...

So you know it’s the right time to raise now who should you raise from? Knowing the different types of investors and sources of early stage capital is critical to a successful fundraising campaign. Let’s break down the list of the most common early stage investors and...

When should you start thinking about raising money?

The first thing you need to figure out is when is the right time to raise – If ever. Not every business needs money and some businesses only need small infusions of capital before they start growing through revenue. Th...

Raising money can break morale and cause Founders to give up on their company. Despite the buzz, less than 1% of founders ever raise Venture Capital. To make things worse, 78% of that capital is spent in three states, none of which are in the Midwest. Furthermore, if y...

We love entrepreneurs of all backgrounds and walks of life, but there is a special place in our hearts for female entrepreneurs. After all, women own 4 out of every 10 businesses in the U.S. and when they are on a mission to make a significant positive impact in the li...

We both learned it's okay to make our own rules.

I’ve lost count how many times I’ve been asked how I manage to survive working with my husband. When people find out Chris and I work together, it’s the first question I get asked. Honestly, before launching StitchCrew, I...

It's the start of a New Year and as usual, people are posting their “New Me” resolutions. From dropping a few pounds, reading more and spending more time with loved ones, the New Year always presents an opportunity to shed bad habits and create better ones. The problem...

It's important for Founders to understand that press is not a scalable customer acquisition strategy. It’s also not the best way to talk to your early users. It can help you get some early inbound, get you in front of early adopters and potential investors, but it is n...

Fundraising can be one of the most challenging aspects in getting your startup off the ground. While there are many theories on how you should go about it, investors are not a homogenous group. They have different investment strategies, missions, goals and approach. Fu...

Let's just jump right in – the notion that you need money to make money is outdated and untrue.  What you need, particularly in the early stages of your company, is to be resourceful. Whether you have funding or not, you need to figure out ways to do more with less. Ea...