7 Oklahoma Startups to Help You Keep Your New Year's Resolutions.

It's the start of a New Year and as usual, people are posting their “New Year, New Me” resolutions. It feels good to start the year with fresh start and a new set of goals. But actually sticking to them is the hard part. Resolutions have a way of fading fast when life gets busy again.

That’s why we’re spotlighting seven startups that can actually help you follow through. Whether you want to build healthier habits, save money, or get more organized, these founders are making it easier to stay on track all year long.

Want to Eat Healthier Without Breaking the Bank?

Eating healthy can be expensive, and depending on where you live, fresh produce might not always be accessible. From Seed to Spoon is an app that teaches you how to grow your own food, right where you are. Recently named one of Thrive Global’s most life-changing apps, it also helps you choose what to grow based on your health needs. With personalized health filters for 25+ conditions like diabetes, insomnia, and migraines, it turns gardening into something you can tailor to your life. No green thumb required.

Want to Spend More Intentional Time with Your Partner?

Coming up with date night ideas takes time and energy, two things many couples are short on. DateBox makes it easier by sending curated date night experiences straight to your door. Each box is based on your preferences, so you can reconnect, have fun, and skip the planning. Just subscribe, and they handle the rest.

Want to Save Money Without the Hassle?

Insurance might not be exciting, but overpaying for it is even worse. BriteBee helps you compare quotes from different providers, without the spam calls or surprise follow-ups. It’s a smarter, faster way to shop for insurance, giving you real numbers without handing over all your personal info first.

Want to Switch to Clean, Reliable Energy?

Gas generators are loud, dangerous, and terrible for the environment. Juice Power offers a cleaner alternative, portable solar-powered generators that are safe, quiet, and 100% renewable. Whether you’re prepping for storms or powering your next tailgate, it’s a better way to stay charged, without harming your health or the planet.

Want to Finally Tackle the Garage (Without the Stress)?

Decluttering can feel overwhelming but Periwinkle makes it doable. This startup offers full-service garage clean-outs that turn chaos into calm. With hands-on support and a judgment-free approach, they help you get organized and stay that way.

Want to Read More Books That Matter?

There’s something powerful about getting lost in a great story, especially one that reflects culture and values. Literacy Lounge is a subscription box that highlights Black literature and encourages mindful reading. Each month, you’ll get a new book plus 2–4 curated items that promote self-care, reflection, and relaxation.

Want to Start Planning Ahead?

Estate planning can feel intimidating or uncomfortable, but it doesn’t have to be. Estate Clarity is a collaborative app that helps families have important conversations before they’re urgent. You can assign tasks, organize information, and involve trusted professionals, all in one secure, easy-to-use platform.

Happy New Year from the Crew

Whatever your goals are this season, we’re rooting for you. Small steps, thoughtful tools, and consistent check-ins go a long way. These founders are making it easier than ever to follow through.